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Some thoughts on product management

Just realised I never shared this presentation I gave at product management consultancy Brainmates. It was a while ago but many of the points I made are as valid (or invalid) now as they were then,...
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Twitter and Facebook: millions of tiny broadcast audiences

Advising a client this week on their marketing plans for a presence, it struck me they have a lot to learn about the medium they’re using, even though they already have their Facebook and Twitter...
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Sell the armed forces and do something constructive with the money

“I say cut defence. I dont mean nibble at it or slice it. I mean cut it, all £45bn of it. George Osborne yesterday asked the nation “for once in a generation” to think the unthinkable, to...
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Hard to design products for people who aren’t paying attention

“I think most consumers use a search engine the same way they brush their teeth — with 90% of their attention on something else, with impatience, boredom and frustration with the whole category of...
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You’d like to sell digital content? First, print and sign these contracts

You want to sell music, TV, movies or apps on iTunes Store? First you apply for an iTunes publisher account, and when you’re accepted, the manual labour begins. You might have thought you were...
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“It’s like GPS for people who can’t drive” – Bedroomphilosopher.com

I can count on two hands the number of times I’ve liked an advertisement so much I’ve embedded it in a blog post. And since I practically lost my thumb in that regrettable Masterchef-worship...
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