mHits mobile payments needs a little more work
// March 18th, 2009 // Uncategorized
OK, I’m easily excitable but I’m excited any time I think about person-to-person (P2P) mobile payments. Aren’t you? I love the idea of settling up a lunch bill or paying my share of the team basketball registration fees straight from my mobile before I forget all about it, avoiding all the dreadful “did I remember to pay Roger for that?” moments that come later. An Australian startup has the beginnings of a good product in mHits.com.au but has a way to go before it achieves widespread consumer love.
Some of the reasons for this are apparent when you register for the service – you go from a colourful, friendly homepage experience like this…

…to an unfriendly, FAQ-free, ho-hum-ly user experience like this once you register:

For me the biggest disappointment is that it‘s mobile-only. Here I am signing up for a mobile service from a desktop computer – why can’t I sign up from my mobile phone? And once I’m signed up, I’m there on my desktop computer, but if I want to invite some friends to try mHits or just send someone some money instantly, I must do it from my phone. I can’t do it from my computer. Huh? Why? Keyboard and mouse beats triple-tap keypad any day for adding all my friends or quickly sending a small payment to get started.
Promising beginning and I’m still excited, but still some way to go.


