If you’re a geek, be proud of being a geek
Why add polish when in today’s society, being so geeky is so credible? I love this intro video for Diaspora. Now it needs to be mashed-up into a music video for some yet-to-break indie band. Call it “OK Go Make A Social Network”.
The thought for today: when branding, be true to who you are. Customers have a seventh sense for these things.
