Doing Words

Interviewed on E-Marketing Insights podcast

// August 2nd, 2010 // As featured in..., Content, Industry, My work, platform, Social Media

This week I was interviewed by Owen of the E-Marketing Insights Podcast. Listen in for a little background history of Doing Words, as well as my perspective on what happened in the early days internet content publishing, how the Web 1.0 bubble grew and burst, why social media has changed the content publishing industry irrevocably, the continuing democratisation of content, and which brands I believe are best-equipped to succeed in future content markets.

Surgeon-General’s Warning: I hadn’t taken my brevity medication before the interview so you may find I rattle on for quite some time.

You know what’s great about this podcast episode? It’s only episode four of a brand-new podcast. It was recorded on a portable digital recorder, in my car, and the total post-production probably took Owen only an hour, from importing, editing and through to hosting on Soundcloud.

Despite the market-dominating power of iTunes and News Corporation and Facebook, more unique new content is being published every year by the people who would have been considered “the audience” twenty years ago.

Check out Owen’s E-Marketing Insights podcast, it’s early days yet but shows great promise, and that’s the best kind of content there is.